CloudCloth® is an eco-conscious British beauty brand founded in 2017. We believe caring for your skin should be a simple, natural daily ritual that makes you feel brilliant inside and out.


Our mission is to enhance the health of your body and mind without sacrificing the health of our planet. With affordable luxury and ‘me-time’ considered rare treats, plus the beauty industry’s rising reliance on plastic packaging and disposables – our mission is urgent. 


Made in the UK

CloudCloth® is part of the UK community of environmentally-friendly beauty brands supporting sustainable products and championing wellbeing for women. We are committed to producing locally, working with trusted UK suppliers to create our 100% cotton, dual-sided cleansing cloths.

Every cloth produced here in the North of England in a mill with a long heritage. They are then delicately packed in natural, recyclable packaging then swiftly delivered to beautiful faces across the world – the glowing reviews just keep coming!

Plastic Free

Our product is designed to ‘cut the wrap’ out of your daily routine and introduce a moment of repose. We want to help unlock your best skin, responsibly. Our transformative cloths feature one textured muslin side for gentle exfoliation, paired with an ultra-soft cotton side. They are lightweight, quick-drying and totally machine washable.

Our packaging is 100% recyclable paper, no plastics here!

Everything we do as a brand is shaped around nurturing natural confidence so you can put your best face forward, every day.

About you

We love meeting new faces: If you have a goal, story, product or community that echoes what we stand for then please get in touch.

Send an email to and we'll get right back you.