The CloudCloth® Difference

Why does CloudCloth® have two different sides?

The double-sided construction has a dual purpose. Use the soft napped side to massage cleanser into skin, and the woven side to gently exfoliate.

Why is CloudCloth® so thin?

CloudCloth® is lightweight and thin in construction making it easy to target specific areas, manoeuvre with precision and glide over the skin.

Why does my cleanser sit on top of my CloudCloth® and not absorb in to it?

This is a feature that our professional customers love. CloudCloth® doesn’t absorb cleanser like most thicker cloths and flannels, minimising loss of product and ensuring it gets exactly where you want it.

Does this mean that my cleanser stays on my skin after cleansing?

No. You rinse the cloth after massaging your cleanser into skin with the soft napped side and then wipe skin clean of all product. It means that when you first apply product it doesn't all get lost to the cloth.  The gliding action of the cloth allows you to fully massage your cleanser into skin.

What is the woven side of my CloudCloth® for and why doesn’t it feel fluffy like the other side?

The woven provides a gentle exfoliating action.

What is the soft side of my CloudCloth® for?

The fluffy, napped side of the cloth can be used to massage cleanser into your skin. It is also great to glide over the surface of your face and neck as a comforting post-cleanse wipe.


The CloudCloth® Product


What is CloudCloth® made from?

Our cloths are made from 100% certified organic cotton.

Where is CloudCloth® made?

We manufacture our cloths in the UK, working in partnership with an established textile factory in Manchester.

Is CloudCloth® natural/organic?

Made from 100% certified cotton, our cloths are constructed from natural, rather than synthetic, fibres. 

Is CloudCloth® environmentally friendly?

We support the sustainability of our environment in three important ways.

  1. Using certified organic cotton and ensuring CloudCloth® is multi-use, rather than throw-away. 
  2. Sourcing our product from UK-based manufacturers and suppliers wherever possible, reducing the carbon footprint within our supply chain.
  3. Manufacturing using more environmentally viable materials, such as recyclable packaging.
Can I recycle my used CloudCloth®?

We have made our cloths re-usable and would recommend that customers use them for as long as possible before discarding. However, if your cloth has come to the end of its useable life, please recycle via a local textile-recycling scheme. Search for your local scheme via WRAP’s (The Waste and Resources Action Programme) online search tool at www.recyclenow.com 

Getting the most out of your CloudCloth®


How do I remove heavy make-up and masks with my CloudCloth®?

CloudCloth can be used throughout your skincare routine as a replacement for throw-aways and can cope with even the most heavy of make-up and mask removal. You may prefer to use certain CloudCloths for first cleanse, makeup removal. Using discoloured cloths for the dirty bit and white cloths to clarify is an effective way of guaranteeing everything is removed.

Can I use CloudCloth® if I have sensitive skin?

Our cloths can be used for all skin types. For very sensitive, or damaged skin, you may want to reduce the pressure applied when using the woven side, to minimise the exfoliating action. Alternatively, use the soft side only on these areas.

What if I have acne, can I use CloudCloth®?

Our cloths can be used for all skin types. For areas of broken or damaged skin, you may want to reduce the pressure applied when using the woven side to minimise the exfoliating action. Alternatively, use the soft side only on these areas. Ensuring your cloth is machine-washed after every use will help minimise the spread of bacteria that could cause further outbreaks.

My CloudCloth® came with a hairband, what’s this for?

This is our little gift to you…use the hairband to help secure hair away from the main cleansing area around your face and neck.

Care instructions for your CloudCloth®


How do I care for my CloudCloth®?

Wash in your normal 30°C to 60°C cotton cycle.

How long can I use CloudCloth® for before machine washing?

Dependant on your skin’s condition and how you use your CloudCloth®, rinsing thoroughly under hot water can extend the time between machine washes (and help preserve the planet’s resources).

Will my CloudCloth shrink during washing?

You may experience slight shrinkage during washing and tumble drying. Don’t worry, we’ve allowed for this in the sizing. Any reduction won’t compromise the effectiveness of your CloudCloth®.

What can I do to help retain the original look, feel and texture of my CloudCloth®?

You may find that your cloth looks and feels a little different after use and washing, especially in hard water areas or with some detergents. This won’t affect the performance of your CloudCloth® and once wet again, the texture will offer the same benefits as before.

Tumble-drying will help to soften your CloudCloth® and raise the nap on the fluffy side. Alternatively, why not look in to environmentally friendly ways to boost your detergent’s cleansing power and soften water in hard water areas, helping to preserve the original look and feel of your cloths.

How should I dry my CloudCloth®? Can I use a tumble drier?

CloudCloth® dries super quick, so in most instances line drying is fine. Alternatively, you can tumble dry. It may cause slight shrinkage, but in hard water areas it will help to soften and raise the nap on the fluffy side.